Thursday, May 15, 2014

Diamond jewellery Bangalore

The Expanding Business of Glittering Diamond Jewellery




 The jewellery industry is witnessing a huge transformation and gold jewellery  is no more cosidered a dominating metal. There has been a steep rise in the demand of diamond jewellery which is giving tough competition to gold. The prices of diamond have become twice of what it was an year ago but still the demand is growing steadily. Owners of diamond jewellery shops in Bangalore are confident and expanding their business steadily. The simple reason is prices of diamond is not as volatile as gold and hence is considered more stable by the merchants.

Diamond jewellery Bangalore is also considered modern and classy and that is why large number of youth are preferring diamond jewellery for marriages and other special occasions. Diamond rings have almost completely replaced gold rings as engagement rings. Many couples look for diamond ring as their epitome of love. Even the people in smaller towns are becoming aware and therefore many known brands are making entry itno small towns.

Another reason for the boom in demand of diamond is the sharp rise in gold prices and the significance of jewellery in Indian weddings. Due to the increased demand, we can find many big diamond jewllery brands in the market that claim to be the best diamond jewellery stores in Bangalore.this has posed threat to the local and family jewellers as more and more people prefer buying diamond jewellery Bangalore from branded stores.

The entry of big players in the market has raised the competition. in order to beat the competition, some brands have roped in bollywood actors to showcase that they have the best diamond jewellery Bangalore.

The online platform has provided a great scope to the diamond business. The online diamond jewellery sites such as Bluestone.com and caratelane.com are saving huge costs while offering great deals and discounts that makes diamond jewellery affordable to almost everyone.
We can find a lot of people investing in diamonds with the rise in its demand. Investors buy loose and unpolished diamond in bulk when their prices fall and sell them at higher rates when the market is up, making huge profits.
One of the best diamond jewellery stores in Bangalore is Praveen jewels that offers a wide collection of  unique and latest diamond jewellery Bangalore.